Bisnis Digital
Modern Arsitektur & Teknologi
Program Studi Bisnis Digital diharapkan mampu menciptakan calon sarjana yang mampu mengintegrasikan pemahaman dalam ilmu ekonomi dan bisnis (makro ekonomi, mikro ekonomi, dan ekonometrika) dengan disiplin data science (machine learning, analisis algoritma, artificial intelligence, dan internet of things).
10 mata kuliah unggulan Bisnis Digital di IMAT :
1. Digital Economy
2. Design Thinking
3. Startup
4. Agile Method
5. Branding
6. Business Modelling
7. Business Analytic
8. Big Data
9. Data Science
10. Artificial Intelligence
SILABUS
BISNIS DIGITAL
Merdeka Belajar Kampus Merdeka (MBKM)
- Proyek Kemanusiaan ( 2 SKS )
- Program Kewirausahaan ( 2 SKS )
- Penelitian ( Riset ) ( 2 SKS )
- Asisten Mengajar di Satuan Pendidikan ( 2 SKS )
- Kuliah Kerja Nyata ( 2 SKS )
- Pertukaran Pelajar ( 2 SKS )
- Magang ( 4 SKS )
SEMESTER
I
Company Profile
- Digital Business Design Studio 1 I (3 SKS)
- Religion / Agama (2 SKS)
- Civic Education / PKN (2 SKS)
- Indonesian (2 SKS)
- English (2 SKS)
- Introduction to Economic ( Macro, Micro ) ( 2 SKS )
- Digital Economy ( 2 SKS )
- Introduction to Digital Business ( 2 SKS )
- Computer Programming I ( 3 SKS )
- Web and Application Design I ( 2 SKS )
SEMESTER
II
E-Commerce
- Digital Business Design Studio II ( 3 SKS )
- Business Economic Mathematics ( 2 SKS )
- Design Thinking ( 2 SKS )
- Startup ( 2 SKS )
- E-Business ( 2 SKS )
- Digital Business Communication ( 2 SKS )
- Pitching & Negotiation ( 2 SKS )
- Computer Programing II ( 3 SKS )
- Web and Application Design II ( 2 SKS )
SEMESTER
III
APP Manajemen UMKM
- Digital Business Design Studio III ( 3 SKS )
- Organization Management ( 2 SKS )
- Marketing Management ( 2 SKS )
- Finance Management ( 2 SKS )
- People Management ( 2 SKS )
- Supply Chain Management ( 2 SKS )
- Entrepreneurship ( 2 SKS )
- Business Innovation ( 2 SKS )
- Agile Method ( 2 SKS )
- Digital Marketing I ( 2 SKS )
SEMESTER
IV
APP Pembayaran
- Digital Business Design Studio IV ( 3 SKS )
- Social Business ( 2 SKS )
- Business Modelling ( 2 SKS )
- Digital Business Environment Analysis ( 2 SKS )
- Business Analytic ( 2 SKS )
- Business Accounting ( 2 SKS )
- Digital Marketing II ( 2 SKS )
- Cyber Security Management ( 3 SKS )
SEMESTER
V
Big Data
- Digital Business Design Studio V ( 3 SKS )
- Problem Solving & Decision Making ( 2 SKS )
- Market Research ( 2 SKS )
- Digital Marketing III ( 2 SKS )
- Database System ( 2 SKS )
- Data Mining ( 3 SKS )
- Big Data ( 3 SKS )
- MBKM I ( 3 SKS )
SEMESTER
VI
Smart Society
- Digital Business Design Studio VI ( 3 SKS )
- Digital Business Ethic ( 2 SKS )
- Business Statistic ( 2 SKS )
- Data Science ( 2 SKS )
- Cloud System ( 3 SKS )
- Branding ( 2 SKS )
- MBKM II ( 3 SKS )
SEMESTER
VII
AI - Smart Living
- Digital Business Design Studio VII ( 3 SKS )
- Self Development ( 2 SKS )
- Research Method ( 2 SKS )
- Artificial Intelligence ( 3 SKS )
- Internet of Things ( 3 SKS )
- MBKM III ( 3 SKS )
SEMESTER VIII
Tugas Akhir
- Final Project ( 4 SKS )
- Skripsi ( 2 SKS )